Thursday, 1 December 2011

Eurostar survey reveals children incorporate protection of the environment into daily lives

Children as young as ten are taking more interest in protecting the environment than adults, according to new research by Eurostar, the high-speed passenger rail service between the UK and mainland Europe.

Almost nine out of ten (86%) 10-12 year olds incorporate the protection of the environment into their daily lifestyle, from turning lights off to cycling to school, versus just 65% of 18-34 year olds.

The study of over 1000 young people also revealed a stark realisation amongst nearly two thirds (64%) of this generation that the lifestyle of their parents and grandparents has negatively impacted the environment they are growing up in. For a generation brought up during the boom in low-cost air travel, their interest in the environment could be attributed in part to high levels of education on climate change - 79% have been taught this topic at school.

Naomi Wilkinson, CBBC Presenter and President of the Young People's Trust for the Environment, is on board to help recognise this new generation of young environmental champions. Eurostar is offering five children a unique opportunity to win the chance to present their views on sustainable travel and the environment to MEPs at the European Parliament in Brussels. To enter the competition, young people aged between 10 and 18 simply need to upload a short video clip sharing their views. Closing date is February 29th 2012.

Find out more here.

The Young People's Trust for the Environment is a charity which aims to encourage young people's understanding of the environment and the need for sustainability. Visit their website.